Bachelor of Mass Communication (Hons) – Dual Award

by | May 30, 2019

Year 1

  • Communication English
  • Media Technology & Practices
  • Understanding Advertising
  • Understanding Journalism
  • Understanding Public Relations
  • Understanding Broadcasting
  • Corporate Communication
  • Creative & Innovative Publishing
  • Integrated Marketing Communication
  • Psychology in Communication

Year 2

  • Media Law, Power & Public Opinion
  • Entrepreneurship Development
  • Personal Health Management
  • Elective 1
  • Elective 2
  • Effective Listening/Bahasa Kebangsaan
  • Theory and Principles of Communication
  • Business Ethics
  • Hubungan Etnik/Malaysian Studies 3
  • Managing Media and Business
  • Sociology of Media & Culture
  • Research Methods

Year 3

  • Comm & Campaign Management
  • Environmental Management & Tech
  • Ko-curriculum Management
  • Elective 3
  • Elective 4
  • TITAS / BMK 2
  • Research Project
  • Industrial Training

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