Bachelor of Communication (Hons) in Corporate Communication

by | Oct 14, 2019

Year 1

  • Theories of Communication
  • Introduction to Social Science
  • Critical Reading Skills
  • Basic Marketing Office Application Technology
  • Hubungan Etnik / Pengajian Malaysia 3
  • Human Communication
  • Introduction to Corporate Communication
  • Tamadun Islam & Tamadun Asia / Bahasa Melayu Komunikasi 3
  • Small Group Communication
  • Mass Media and Society
  • Introduction to Corporate Multimedia \
  • Communication Laws and Ethics
  • U2 Subject
  • Public Speaking

Year 2

  • Organizational Communication Strategies
  • Cross Cultural Communication
  • Corporate Writing Publicity
  • Basic Entrepreneurship
  • Meeting Skills
  • Free Elective I
  • Corporate Communication Strategies
  • Managing Media Relations
  • U3 Subject
  • Corporate Interviewing
  • Managing Advertising and Promotion
  • International Relations
  • Managerial Communication
  • Research Methods
  • Knowledge Management

Year 3

  • Project Paper
  • Crisis Communication Management
  • Integrated Marketing Communication
  • Effective Negotiation
  • Free Elective II
  • International Marketing
  • Internet Marketing
  • U4 Subject
  • Industrial Training

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