Bachelor of Communication (Hons) Corporate Communication

by | Oct 27, 2020

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Career Prospect

Corporate Communication Executive, Media Relations Manager, Director of Communications, Event Manager, Public Relations Specialist

Subjects Offered
  • Public Speaking
  • Mass Media and Society
  • Intercultural Communication
  • Introduction to Advertising
  • Introduction to Communication
  • Visual Communication and Photography
  • Psychology of Communication
  • Meeting Skills
  • Introduction to Public Relations
  • Desktop Publishing
  • Elective Language: Mandarin 1
  • Integrated Marketing Communication
  • Corporate Communication
  • Persuasive Communication
  • English For Academic Purposes
  • Elective Language: Mandarin 2
  • Public Relations Writing
  • Organisational Communication
  • Corporate Image and Management
  • Co-Curriculum
  • Media Relations
  • English For Employment
  • Theories of Human Communication
  • Quantitative Research Method
  • Statistics for Social Science
  • Consumer Behaviour
  • New Media and Communication Technologies
  • Corporate Writing
  • Entrepreneurship
  • Tamadun Islam & Tamadun Asia (TITAS) / B.Melayu Komunikasi 2
  • Report Writing (BLES3013)
  • Qualitative Research Method
  • Media Management
  • Communication Audit
  • Corporate Reputation and Brand Management
  • Hubungan Etnik / Pengajian Malaysia 3
  • Event Management
  • Communication Law and Ethics
  • Risk and Crisis Management
  • Corporate Issue and Case Study
  • Practical Training

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